While standard video conferencing tools like Zoom or Teams are designed for general use, Calista is purpose-built to meet the unique needs of luxury brands.
As the software powering the ShowCase, Calista enhances every virtual presentation by delivering superior image quality, robust security, and a fully customizable brand environment-far beyond what conventional platforms offer.
This means your clients experience your jewelry or timepieces online with a level of detail, exclusivity, and immersion that rivals, or even surpasses, an in-person encounter.
Every detail matters in the luxury sector.
Here’s why Calista surpasses traditional videoconferencing solutions
What is Calista? –
Calista by The ShowCase is described as a first-of-its-kind video conferencing solution specifically designed for luxury and premium brands. It is designed to transform virtual product presentations and client meetings into sophisticated brand experiences that match the excellence of luxury products themselves . Calista is integrated into The ShowCase ecosystem.
What are the key pillars of the Calista solution? –
Calista is built on four key pillars:
– Branded environments
– Uncompressed visual quality
– Enterprise-grade security
– Seamless accessibility
Why is uncompressed video quality important for luxury product presentations? –
When presenting luxury products, whether to clients, journalists, or internal teams, pixelated videos and compromised visual experiences from traditional tools can be a critical issue.
Uncompressed quality ensures that intricate complications of timepieces or subtle craftsmanship of jewelry are captured and conveyed precisely….
This makes Calista ideal for scenarios where visual precision is non-negotiable, such as private client presentations, press launches, and sales team training sessions
How easy is it for users or clients to connect to a Calista session? –
Calista is designed for seamless accessibility, offering an exceptionally streamlined connection process that enhances presentations and sales opportunities.
Users can join instantly via secure URL links. No software downloads or installations are required, as it is browser-based….
This frictionless experience ensures brand messages and product reveals maintain their impact and professional polish.
Do clients need to install software to join a Calista meeting? –
No, Calista offers a plug-in-less joining experience. Clients simply click on the secure URL you share with them and can join directly through their browser.
This frictionless approach ensures a seamless experience for your clients without technical barriers.
What technology powers Calista’s security features? –
Calista’s enterprise-grade security protocols are powered by Pexip’s advanced technology.
Pexip is a video technology platform known for secure video communications and is trusted by organizations with mission-critical security requirements.
Pexip provides secure video collaboration with complete control and is ISO/IEC 27001 and 27701 certified. Furthermore, Pexip Infinity is certified by various country and industry-specific security standards and Pexip is “Certified for organizations with controlled IT environments”.
Pexip highlights features like no 3rd-party processing, data sovereignty, zero trust architecture…, and advanced authentication and access control.
What kind of subscription options are available for Calista? –
Calista is available as a subscription service starting at $118/month or $1,353/year with a 12-month contract.
The subscription includes software updates, online support, and access to all core features.
For specific pricing details and enterprise options, please contact our sales team for a customized quote.
What challenge does Calista address for luxury brands? –
Calista addresses the unique challenge luxury brands face in maintaining their premium positioning and product excellence in digital interactions.
While mainstream tools like Zoom, Teams, and Webex provide uniform meeting spaces, Calista allows brands to create dedicated environments that showcase their unique identity.
How does Calista offer a “Brand-First Experience”? –
Unlike standard tools, Calista creates dedicated virtual rooms that showcase your brand’s unique identity.
These rooms act as an authentic extension of your brand universe, featuring customized waiting rooms with branded elements and curated video content.
This ensures that every digital meeting reflects the same level of sophistication and attention to detail as your products and brand positioning.
Participants step into an immersive brand experience from the moment they connect.
What scenarios is Calista ideal for? –
Calista is the ideal platform for scenarios where visual precision is non-negotiable, including private client presentations, press launches, and sales team training sessions.
The ShowCase solution, which Calista integrates into, has multiple uses including live presentations, connecting with clients/press around the world, training and demonstrating interactively, linking boutiques, markets & HQ, and presenting on large screens (Fairs, boutiques).
How does seamless accessibility benefit brands and retailers? –
For brands organizing press events or product launches, journalists and media can join instantly via a simple URL, avoiding delays and disruptions.
For retailers presenting to clients, this simplicity removes technical complications, allowing clients to focus on the products with a single click, maintaining the premium nature of the interaction. This significantly increases the likelihood of successful conversions.
Does Calista offer recording capabilities? –
No, Calista’s comprehensive security features, leveraging Pexip’s technology…, include no recording capabilities or data storage.
This is a deliberate design choice to ensure conversations remain truly private, aligning with Pexip’s focus on privacy and control.
How does Calista achieve superior video quality compared to standard platforms? –
Calista delivers exceptional video quality through several technological advantages.
Advanced Compression Technology: While all video conferencing requires some compression, Calista uses Pexip’s advanced codec technology (including H.264, VP8, and VP9) that maintains exceptional detail while efficiently managing bandwidth.
High-Resolution Support: Calista supports Full HD (1080p) resolution at up to 30 frames per second, ensuring smooth motion and crystal-clear image quality.
How does client scheduling work with Calista? –
Calista offers multiple scheduling options:
– Instant meetings that can be started immediately
– Scheduled appointments that integrate with your calendar
– Website booking integration allowing clients to select available time slots
– Automated email reminders with meeting links and PIN codes
– Rescheduling options for clients if needed.
